Upon entry, visitors are encouraged to admire the colourful flowers and enjoy the sweet floral scent of roses, lilies and daisies at gift specialist Pure. Inside the store, shelves are filled with jewellery, ornaments and a carefully chosen selection of gifts. Handbags, jewellery, clothing, vases, candles and children’s gifts fill the store to the brim, providing the opportunity to buy the perfect gift to accompany a cheery bunch of flowers.