Prada is recognised around the world for its simple yet elegant creations, a philosophy that extends to its brand new retail store at Pacific Fair Shopping Centre. The magnificent 310 square metre store pays homage to luxurious leather goods, accessories and fabulous footwear for men and women. The store comprises a succession of rooms, each featuring a different atmosphere. The luxurious label was founded in 1913 by Mario Prada, Miuccia Prada’s grandfather, in Milan and since then has become
synonymous with exceptional style and sophistication.