The 2018 Levi’s Pride Collection is giving us all of the happy feels
Levi’s etched its place in fashion history when it first invented the blue denim jean back in the late 1800s. Right now, it’s etching a place in our hearts with the release of the Levi’s 2018 Pride Collection. What’s even better is that the pot of gold at the end of this rainbow (aka the proceeds) are all going back into benefitting LGBTQ communities. This has us bursting with joy and we can’t wait to rock this denim with pride.
Despite its long and iconic history, the status of Levi’s today remains just as prevalent. That’s not only because of the brand’s ability to shine bright within the fast-paced fashion world, it’s also because of its endless support of local communities, including a long history of supporting the LGBTQ community. While Levi’s has released a number of Pride Collections and collaborations over past years, this one is all the more sweeter for Australians given last year’s generation-defining moment when same-sex marriage became legal in Australia. Yep, love won.
The Levi’s 2018 Pride Collection celebrates inclusivity, acceptance, diversity and love with unisex pieces like the rainbow-embroided Pride Trucker Jacket, the pride graphic logo tees and the ‘I Am Proud’ tee in white and black. We’re truly vibing on the fact that Levi’s is reflecting its values through its products. You too? Then jump online to check out the range and shop up a rainbow-coloured storm.