When it comes to skincare, there tends to be two kinds – the natural kind that isn’t always amazingly effective and the other kind, aka the kind that is so chemical-heavy it burns a bit when you apply it. Well, Hummm is somewhere in between. The new Australian-born skincare brand was founded by Melburnians Emma Vaughan and Zoë Rubino and has been created by a bio-chemist to walk the line in between the natural and scientific worlds. The innovative products integrate wild-harvested Australian native botanicals such as lilli-pilli riberry, Kakadu plum, finger lime and powerful AHA’s including lactic and hyaluronic acids to trigger your skin’s natural protective processes and deliver more nourished, brighter, plumper and more hydrated skin whilst also offering a sensory experience.
At the heart of Hummm, it’s intended to offer women (and men) a simplified, effective and elevated approach to skincare, which is why there is currently only two products – the Squalane Face Oil
and Botanical Peptide Serum
so you can wave goodbye to your convoluted routine. Hummm’s intention is to highlight how the daily ritual of applying skincare can not only deliver external benefits, but also give us a small pocket of space each day for stronger connection to one’s self. For now, Hummm is available via their website
with shipping Australia-wide.