Sleep sustainably with zero-waste pyjamas from The Very Good Sleep
The founder of The Very Good Bra – a revolutionary undergarment crafted from sustainably farmed eucalyptus trees – has now launched a collection of sustainable zero-waste pyjamas. Under the brand The Very Good Sleep (makes sense) the pyjamas offer a completely waste-free alternative for all of the environmentally conscious sleepers and power nappers out there.
If you’ve successfully ditched the shopping bags, reusable straws and takeaway coffee cups (go you!) and are looking for more ways to be a little less wasteful, then direct your planet-loving attention to your pyjama drawer. Creator Stephanie Devine has already given us the ultimate sustainable bra, so we were beaming at the news that the zero-waste options had expanded into the world of pyjamas, with a limited capsule collection of quality and comfortable sleep essentials for both ladies and gents.
The Very Good Sleep collection is the subject of a four-week pre-sale campaign, which kicked off on September 28. The idea here is that by pre-selling the capsule collection, the team can eliminate unnecessary production waste and dead stock – they are only producing as much as the customer wants. The Very Good Sleep range will see five styles for women and three styles for men, all made from zero-waste components like organic cotton, organic sewing thread, organic cotton ties and organic dyes. Oh, and it will be delivered to your door in a compostable mail bag.
To view the collection and be part of the pre-sale, jump to The Very Good Sleep website.