Embrace the minimalist style with new-season swimwear from Summer Addiction
Summer is here. It’s well and truly here, in all its 35-degree glory. It’s only natural at this time of year that the ladies embrace the humble bikini to get them through these sweltering days. There’s a general rule that females should add at least one new bikini to their wardrobe each summer – so if you’re succumbing to this rule (that we kind of made up) then you’d best check out newly launched Gold Coast swimwear label, Summer Addiction. Wearing clothes in summer is totally overrated.
Passionate and self-taught designers Chantal Umpelby and Jasmin Young are the forces behind the recently launched Burleigh Heads-based swimwear label, which is sold exclusively online. The aesthetically simple and refined pieces are designed to embrace female curves and compliment all female body shapes. We’re digging the classic and timeless triangle halter – it’s the ultimate go-to bikini top and it’s designed to be worn in four different ways. That’s right, four different bikini tops in one … we just reiterated that in case you needed further justification for post-Christmas spending.
As for the bottoms? Well, less is more when it comes to swimwear. Summer Addiction specialises in Brazilian cuts, so it’s all about embracing the female body through minimalistic yet sophisticated styles. The designs are combined with simple colour palettes – black, red wine and royal blue, which are all sold separately and in sets. So ladies, this means it’s time to embrace your back end! Jump online to check out the Summer Addiction range or head over to Instagram for some sun-fuelled bikini inspo.