Don LIVIN apparel for a great cause
Local label LIVIN is de-stigmatising mental health one t-shirt at a time. The brand’s motto, it ain’t weak to speak, encourages people who are struggling with mental illness to reach out and talk to someone.
The sad truth is that one in four young Australians between the ages of 16 to 24 are currently living with a mental health condition. Of those, one in 16 are currently experiencing an affective disorder such as depression. Sadly, for Sam Webb and Casey Lyons, these statistics are not arbitrary numbers, like many Australians, those numbers represent friends, loved ones and family members. After losing a mate to depression in 2013, the pair channeled their grief and started LIVIN, a charity dedicated to de-stigmatising mental health and suicide prevention through fashion. By sporting a t-shirt or a snap back emblazoned with the LIVIN logo, you are not only making a statement about your impeccable sense of style, you are also becoming a walking billboard to spread the message that it ain’t weak to speak.
In addition to encouraging conversations, LIVIN promotes an active lifestyle through healthy eating and exercise so it’s no surprise that the gents are in the process of developing an activewear range. Shop the current collection online and have a read of our inspiring chat with LIVIN’s co-founder Sam Webb.