Founded in 2008 by sisters Danielle and Jodie Snyder, the DANNIJO jewellery collection ranges from eclectic, bejewelled collars to highly detailed bracelets. From skulls to spikes and colour to crystal, layer these vibrant chains up your wrist to create an arm party or drape a few necklaces over an outfit built on basics for a splash of colour.
A combination of Danielle’s bohemian-meets-rocker vibe and Jodie’s look of timeless sophistication, the DANNIJO aesthetic proves versatile to its wearer. The sisters’ love of jewellery design was founded on self-taught wirework using their father’s medical tools as children. By the time the pair had reached high school, they had turned their hobby into a business, opening their first boutique in hometown Jacksonville, Florida. After designing a capsule collection for Danielle’s philanthropic venture L.W.A.L.A. (Live With A Lifelong Ambition), the sisters created DANNIJO to make their joint jewellery passions a reality.
Pop into The Dawn on James Street for a bit of DANNIJO layering fun this weekend.
Image via Man Repeller.