The Third Row

The Third Row makes independent shopping easy

You might pride yourself on supporting independent labels, but tracking down unique finds can sometimes end up feeling like a full-time job. Free up your timesheet with new online store, The Third Row.

Time may very well be an illusion, but there’s no getting around the fact that between brushing your teeth, doing your job and feeding your gullet, you only have a tiny window of playtime before bed. In a bid to help use your leisure time wisely, start-up company The Third Row has pooled together the very best independent stores championed by your favourite blogs, websites and magazines, and served them up on an online platter.

Like a shopping catalogue without the junk, The Third Row collates more than 100 independent retailers in fashion, furniture and homewares. Favourites like Confetti System, Gorman and Limedrop all feature on the site, alongside locals like The Happy Cabin. You’ll also be treated to a side of content courtesy of the particular blog, site or mag where the reference was first cited, as well as price details and a link to the maker’s website. The Third Row helps you put your pennies in the smallest and cleverest of online shopping carts, helping keep independent stores afloat in a world where big business can sometimes swallow them whole.


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