Inspired by similar programs from Europe, Hello Fresh ensures your pantry-staple combinations are a thing of the past. The online recipe and grocery service delivers fresh produce and ingredients to you each week, based on specially crafted recipes for you to prepare at home. The idea is to eliminate the need to go to the supermarket and concoct new recipe ideas each week – rather, Hello Fresh presents you with quick (usually no more than 30 minutes) and nutritious recipes to try, and equips you with all the portioned ingredients you need to make the dishes. Not only does it save time – it also prevents a whole lot of food waste.

Hello Fresh sources its ingredients from high-quality local suppliers, and allows you to choose either the Classic Box, with at least two meat-based recipes, or the Veggie Box with all vegetarian recipes. Select three or five nights a week, for two, four or six people. The recipes encompass a variety of international cuisines and cooking styles and change each week, with dishes such as za’atar pork with jewelled couscous, lemongrass pork and toasted quinoa larb, Baharat lamb flatbread pizzas and barbecued fish with salmoriglio and potato cakes.